ARTIFICIAL INTELLIGENCE

Data Science helping to increase credit card adherence.

Using Data Science practices, Opus worked with the products department of one of the largest banks in the country to analyze its clients available data. These data generated important information and insights to the bank, that used it to create and implement offers for its account holders base.

This measure increased more than 50% of the adherence to the credit card of the greater profitability target audience, contributing to the continuous bank’s growth challenge.

opus software better for artificial intelligence

+50% adherence

to the credit card by the greater profitability target audience

a new experience in creating software

let’s work together?

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